When people look at my résumé, they often pause. Junior Engineer → Business Development Associate → Growth Designer → Co-founder.
On paper, it looks like I couldn’t make up my mind. But the truth is, each of those roles gave me exactly what I needed to build the product I’m working on today. If I hadn’t switched streams, I wouldn’t have learned the skills that now connect so beautifully in my journey.
The Medici Effect: Innovation at the Intersections
There’s a concept called the Medici Effect—named after the Medici family in Renaissance Italy, who brought together artists, scientists, philosophers, and thinkers of all kinds. This intersection of completely different disciplines led to one of the most creative and innovative periods in history.
The same applies today. Some of the most interesting products are created when people bring together knowledge from seemingly unrelated fields. That’s exactly what happened with me.
How Each Stream Shaped Effectual Learning
The Engineer in Me
My career began as a Junior Engineer, where I built and tested electronic products. I learned how to approach complex problems step by step, and how details—like a tiny circuit design—could change the outcome of an entire product.
That mindset of testing, iterating, and refining is now how I approach product development at Effectual Learning. Instead of circuits, I’m designing learning flows and simulations—but the problem-solving DNA is the same.
The Salesperson Who Listened
At Byju’s, I moved from machines to people. I spoke to hundreds of parents and students, hearing firsthand what they struggled with and what they hoped education could be.
That experience now forms the foundation of why we’re building Effectual Learning the way we are. I don’t just think of “features” anymore—I think of how a student with exam anxiety feels, or what a parent wants to see in their child’s progress. Byju’s taught me that empathy is the strongest design tool.
The Designer Who Connected the Dots
At Dezy It, I entered the world of UI/UX, AI, and growth design. I learned how to take abstract ideas and turn them into usable products. More importantly, I learned how to balance user needs with business growth.
This directly shaped how we’re designing Effectual Learning:
• Intuitive interfaces that keep students engaged
• AI-powered features that make learning personal
• Growth strategies that allow the platform to scale without losing empathy
My ADHD: A Hidden Strength
I’ve also discovered something deeply personal along this journey—I have ADHD. For a long time, I thought of it as a weakness, because it made me jump between ideas and streams. But now I see it as one of my greatest strengths.
ADHD gives me the ability to hyperfocus on details when I’m passionate (like designing an interaction flow), and also to make unexpected connections across disciplines—exactly what the Medici Effect is about.
Where others see disorder, I see intersections. And it’s those intersections—engineering + empathy + design—that led to Effectual Learning.
Why This Matters for Others
If you’ve ever worried that switching jobs, fields, or passions means you’re “lost,” I want to tell you the opposite: you’re building your own toolkit. Every job, every interest, every struggle can become part of something bigger.
We often hear that career changes are setbacks, or that ADHD is a limitation. But the truth is:
• Every stream you explore gives you a new set of tools.
• Every “different” perspective you bring is fuel for innovation.
• Every brain, even one that doesn’t work in straight lines, can create unique solutions.
That’s the heart of the Medici Effect—innovation happens at intersections. My journey is proof of it.
History shows us that breakthroughs often come from the edges, not the mainstream. If you’re someone who doesn’t fit into one box—whether because of ADHD, curiosity, or circumstance—you might just be sitting on your own Medici Effect.
Building Effectual Learning
Effectual Learning is the product of all these intersections. It’s not just a learning app. It’s a combination of engineering precision, customer empathy, and thoughtful design—brought together to help students actually enjoy learning and parents feel supported.
And honestly, this is just the beginning. I’m still learning every day, and I believe that’s the real superpower.
